FAQ · B2B buyer objections

Five answers before you brief the team.

The five questions B2B buyers raise first when a procurement or compliance review opens the file — ingredient library depth, formula export options, what changes between Starter / Studio / Brand-Builder, data privacy and artifact ownership, and the sign-up to first-run onboarding lane. Anything else goes to [email protected].

Tap a question to open the answer. Each card is independent — the accordion state stays scoped to the card it sits in, so the question you opened last does not lock the rest closed.

Still scoping?

Send a scoping note.

Brand, hero ingredient, target markets — brief the team and we come back with a scoping note in 1–2 business days, no subscription required. Or read the pricing matrix before you write the brief.

Brief the team →See the pricing matrix →

Five answers before you brief the team.

Five questions, one provenance.

01How deep does the ingredient library ship out of the box?

02What export formats does a finished formula support?

03What actually changes between Starter, Studio, and Brand-Builder?

04Who owns the formulas, COAs, and brand assets — and what happens on cancel?

05What does sign-up to first run actually look like — and who supports us along it?

Send a scoping note.